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How We Market Your Home
Getting the best price is about finding the right buyers for your property.
That takes a dynamic marketing plan using targeted media exposure. Our resources
for in-town and out-of-town buyers are unmatched.
Professional Flyer Presentation:
You take
pride in your home, so why not show it off. We photograph the
exterior of your exceptional home plus the interior rooms and
display them in a full color legal size interior flyer that can be
taken home by potential buyers.
When the buyers go back home
to make a decision, they have a complete listing of all the
amenities and professional photographs to remind them of the quality
and luxury of your home. They can refer to it again and again.
Although expensive to produce, we feel that you are worth the
additional time and effort.
Our team has a dedicated person, Nancy du Ponte, who makes sure
your flyer box is full of the information for your home.
Virtual Tours:
Buyers can see the great features by looking at
Virtual Tours and additional professional photographs of your home.
See what your home will look like with a Marilyn Goff Team Virtual
Tour.
HERE
The World Wide Web as a Marketing Tool:
Technology is a powerful tool in today's real estate market.
My presence on the World Wide Web gives your home maximum exposure
to potential buyers 24 hours a day, seven days a week. World
wide access to information about your home is available on:
- Lyon Real Estate web
site (www.GoLyon.com)
- National Association of REALTORS® web
site (www.REALTOR.com)
- El Dorado and Sacramento Counties Multiple Listing Service
site (www.MetroListMLS.com)
- Sacramento Bee (www.SacBee.com)
- And, of course, my personal web site (www.MarilynGoff.com)
Staging Your Home:
You'll be given tips on preparing your home for sale. You'll also
receive information to assist you in preparing your home for each
showing. First impressions, of course, are the most important
so we will work together to make the strongest of first impressions.
I refer to this task as "ShowTime".
Advertising:
Your
home will be showcased to thousands of weekly readers by
aggressively advertising in the region's most widely read
publications. Our targeted advertising efforts include the
best newspapers in the area: Weekly in The Sacramento Bee, Press
Tribune, Auburn Journal, Folsom Telegraph, Mountain Democrat, Inside
the City.
Strategically
placed ads may also be used in the Discover Magazine, Property
Showcase, Sacramento Magazine, and/or Unique Homes. We also
advertise in the San Francisco Bay area so that we reach the buyers
before they even come over for their first visit to see homes.

TV and Radio Advertising:
To reach the maximum prospective buyers, we also include
advertising on CNN, HGTV, Discovery Channel, and the Family
Channel.
"Just Listed" Mail Outs:
Color printed cards are sent out (1,000 at a time) to the
surrounding neighborhoods, the Bay Area, top producing agents and
brokers, and my personal data base of active buyers.
Networking:
We have developed networking skills that make the other agents
very comfortable to show our listings. Sacramento area agents
will call us asking about our present and upcoming listings so that
they can show the homes to their buyers.
Down to earth advice for making your sale easier. What 'to-do' and what 'not-to-do'. Save time, save money, start here.
Start the process and see what a difference listing with Marilyn Goff's team makes.
Find out why Marilyn is the #1 Agent for Lyon Real Estate.
We believe that you should get to know us before doing business
with us.
Our satisfied buyers and sellers share their appreciation
of our services.
Please feel free to contact us with any questions you may have.
We are here to help!
Check back every month for our updated online newsletter.
If your are moving from another area, we can help you locate a professional
REALTOR® (and it's free to you). |